LEVORG Says WRX Wagon? Inside Scoop On Subaru’s Success, c/o Porsche’s Famed Creative Agency
Subaru is very busy these days. From a usually-quiet and predicable company, years of continued success are finally bringing out some excitement. Here is some juicy dirt on the marketing behind this success: Perhaps the real kudos (definitely in Japan, at least) is shared with the BRZ project. But regardless: Subaru is awesome. #Love really is the greatest ad slogan, c/o Carmichael Lynch in Minneapolis. Many may know that name best from their three decades of legendary work for Porsche Cars North America. When Porsche left for greener pastures, Subaru assigned the firm their whole account without a review. That …
