Ford Unleashes Certified Bronco Online Community, Aims To Expand Bronco Following With Forums, Merchandise, and More [Video]
Ford is very keen on making the revived Ford Bronco into a serious competitor against the Jeep Wrangler. While the Bronco will bring alot of off-road equipment, customization, and technology to buyers in an attempt to steal sales, Ford execs know that the Bronco also needs to build a versatile community that can be on par with the massive following enjoyed by Wrangler fans. The Dearborn automaker has done just that, and has revealed its first certified and nationally recognized online community – TheBroncoNation.com The site in question offers many of the basic features that one would expect including …