On the heels of Ferrari’s very promising design challenge for 2015, Fiat Chrysler Automobiles just launched its multi-playform FCA Drive for Design contest.
The objective for all entries is to envision a 2025 Dodge SRT Hellcat — and is limited to high school students in grades 10-12, sophomores to seniors. The goal is to see what tomorrow’s design talent would do with the 2025 Hellcat in a no-limits world of the future.
Will it be an open-wheeled racecar with tandem double cockpit?
Or a mid-engine exotic like the SRT Tomahawk Vision Gran Turismo?
2015 SRT Tomahawk Vision Gran Turismo
Or something completely different?
Entries are due by January 8, 2016 — making this a perfect project for winter break and study hall free-time until then! Entries need to be submitted to the website or mailed to the US product design office, where they will be evaluated by global design leadership from Fiat Chrysler Automobiles.
Numerous winners are planned — with everything Macbooks all the way to a three-week summer course at the College for Creative Studies in Detroit and a free trip to the Detroit Autorama. For inspiration, here are some of the finalists for the Ferrari Design Challenge that came out of the globally-important CCS in Detroit.
The real kudos will be for students themselves — unlocking their inner car designer with a guided mission like the 2025 Hellcat for inspiration. And as college-bound or considering high schoolers, this project would make a superb topic for college essays. Hopefully in the Industrial Design track!
CCS 2015 Ferrari Design Challenge Entries
FCA 2016 #DriveforDesign Contest
FCA US LLC Announces Details of 2016 Drive for Design Contest
- Drive for Design invites all U.S. high school students in grades 10-12 to design a Dodge SRT Hellcat for the year 2025
- Prizes include Apple products, a three-week summer automotive design course at the College for Creative Studies, all-expenses-paid trip to the Detroit Autorama and more
- Student entries must be submitted by Jan. 8, 2016, via FCADriveForDesign.com or mailed to the FCA US Product Design Office
December 7, 2015 , Auburn Hills, Mich. – Attention young aspiring designers: It’s time to start your creative engines!
The FCA US LLC Drive for Design contest is back with great prizes and exciting opportunities.
Returning for the fourth consecutive year, the 2016 Drive for Design contest challenges all U.S. high school students in grades 10-12 to think ahead and design a Dodge SRT Hellcat for the year 2025.
“The Drive for Design contest exposes high school students to the potential of a career in automotive design,” said Mark Trostle – Head of Dodge and SRT Design, FCA US LLC. “With this contest we’re able to connect with young talent and offer useful tools and opportunities to help develop their artistic skills.”
Just like the real world of automotive design, Drive for Design entrants face a challenging deadline. Entries must be submitted by Jan. 8, 2016, via FCADriveForDesign.com. Students may also mail their entry to the FCA US Product Design Office in Auburn Hills, Michigan.
The judging panel features lead designers from the FCA US Product Design Office, including Ralph Gilles – Head of Design for FCA Global, Joe Dehner – Head of Ram Truck and Mopar Design, and Trostle.
Four winners will receive the following prizes:
First place:
- Apple MacBook Pro
- Three-week summer automotive design course at the College for Creative Studies (CCS) in Detroit (includes housing, meals and field trips)
- Three passes to the Detroit Autorama at Cobo Center in Detroit
- Three-day/two-night stay in Auburn Hills, Michigan (includes flights, hotel and rental car)
- Dinner with FCA US Design team members
Second, third and fourth places:
- Apple iPad Pro with Apple Pencil
- Three-week summer automotive design course at the College for Creative Studies (CCS) in Detroit (includes housing, meals and field trips)
- Three passes to the Detroit Autorama at Cobo Center in Detroit
- Three-day/two-night stay in Auburn Hills, Michigan (includes flights, hotel and rental car)
- Dinner with FCA US Design team members
Winners will receive their awards at a special presentation on Feb. 26 at Cobo Center in Detroit to help kick off the 64th annual Meguiar’s Detroit Autorama. Known as America’s greatest hot rod show, the Detroit Autorama takes place Feb. 26-28 and features nearly 1,000 exhibits of the most amazing hot rods, custom cars, trucks, vans and motorcycles from across North America.
Contest rules and information can be found at FCADriveForDesign.com. Updates will be posted on the Drive for Design Facebook page (Facebook.com/DriveForDesign), the FCA US Facebook page (Facebook.com/ChryslerGroup), Twitter (@FiatChrysler_NA) and Instagram (@FiatChrysler_NA) using the hashtag #DriveForDesign.
About Drive for Design
Launched in 2013, the FCA US Product Design team created its Drive for Design contest as a creative way to educate young artists about careers in automotive design. Starting locally in Detroit, Drive for Design has grown to become a national contest that has awarded talented students with prizes and rare opportunities to help further develop their design skills.
Tom Burkart is the founder and managing editor of Car-Revs-Daily.com, an innovative and rapidly-expanding automotive news magazine.
He holds a Journalism JBA degree from the University of Wisconsin – Madison. Tom currently resides in Charleston, South Carolina with his two amazing dogs, Drake and Tank.
Mr. Burkart is available for all questions and concerns by email Tom(at)car-revs-daily.com.