The 2015 Hyundai Genesis is a tough cookie to figure out. Our initial impressions were less-than-favorable following the machine’s debut last month.
But in the flesh? The new Genesis does pack far better proportions that ever before, with that long hood one of the most appealing in the segment. It honestly reminded me of the second-generation BMW 7-series, which is a longtime favorite car of mine.
The day ran out before would could slide behind the 5.0-liter Genesis’s wheel, but it was extremely well-received in Atlanta — wining the award for its segment with big praise coming from almost everyone who emerged from its cockpit.
We’ll reserve overall judgment on the Genesis until earning some wheel time, but it does still bring great value for its size and market position — a $37,000 base price for this level of rear-seat room certainly shades the Avalon and Buick Lacrosse – both front-drive-based cars that will always struggle to feel as premium as the rear-drive (and AWD) Genesis layout.
INTERIOR
EXTERIOR
2015 Hyundai Genesis LEDs
ALL-NEW 2015 HYUNDAI GENESIS DELIVERS GENEROUS PREMIUM CONTENT FOR AN OUTSTANDING VALUE POSITION
Well-equipped Starting Price under $40,000 includes Impressive Safety and Technology Features
SCOTTSDALE, Ariz., April 1, 2014 – During a gathering of top automotive and business media at the national drive event for the 2015 Genesis, Hyundai announced a compelling pricing package for the all-new premium sedan. Hitting showroom floors later this month, Genesis starts at $38,000 for the well-equipped 3.8L V6 and $51,500 for the 5.0L V8 model. The combination of bold design, superb driving dynamics, unmatched standard technology and attractive pricing positions Genesis as the premium sedan to beat.
“The all-new Genesis rivals the best premium sedans in the world, at a price point many thousands of dollars less,” said Dave Zuchowski, president and CEO, Hyundai Motor America. “Our 2015 Genesis represents a bold step forward for Hyundai and reinforces the successful strategy of marketing our premium models under the Hyundai brand umbrella, rather than a costly separate luxury brand sales channel. As a result, we’re able to pass the benefits of this strategy directly to our valued customers.”
2015 GENESIS PRICE STRUCTURE
Model Engine Transmission MSRP 3.8L RWD 3.8L V6 8-Speed A/T w/ SHIFTRONIC® $38,000 3.8L AWD 3.8L V6 8-Speed A/T w/ SHIFTRONIC® $40,500 5.0L RWD 5.0L V8 8-Speed A/T w/ SHIFTRONIC® $51,500 Freight charges for the 2015MY Genesis are $950 and not included in the prices above.
Compared to the 2014 model, the 2015 Genesis delivers significantly more standard content. This includes an all-new interior and exterior design, 8-inch navigation with rearview camera, paddle shifters, hill hold control, power folding outside mirrors, driver knee airbag, power height adjustable passenger seat, power lumbar passenger seat, HD radio, 4.3-inch TFT LCD cluster display, Hyundai’s Blue Link® telematics system, SiriusXM® Travel Link®, a telescoping steering wheel, rear 1-touch up power windows and rain sensing wipers.
PACKAGING
Genesis 3.8L RWD
Genesis 3.8L RWD has a MSRP of $38,000, excluding $950 freight, and includes the following standard features:
18-inch Alloy wheels with P245/45R18 All-Season tires
Vehicle Stability Management (VSM)
Electronic Stability Control (ESC) with Traction Control System (TCS) and Anti-lock Braking System (ABS)
Nine airbags: Advanced dual front airbags with Occupant Classification System (OCS), front and rear seat-mounted side-impact airbags, roof-mounted side-curtain airbags, driver knee airbag
Front and rear outboard seat belt pretensioners
Anti-whiplash front head restraints
Automatic headlights w/ LED headlight accents
Daytime running lights
4.3-inch TFT LCD cluster display
Power folding outside mirrors with Genesis logo puddle lamps
Hands-free Smart Trunk opener
Heated dual power outside mirrors with turn signal indicators
12-way power heated leather front seats (with power lumbar)
Leather seating surfaces
Power windows with front & rear auto-down/up with pinch protection
Electroluminescent gauge cluster
Proximity key with push-button start
Intelligent drive mode select
Leather-wrapped steering wheel with tilt and telescopic adjustment
Steering-wheel-mounted cruise control and audio controls
Dual automatic temperature control
Auto-dimming inside rearview mirror with compass & HomeLink®
Touchscreen Navigation System w/8-inch Display
Rearview camera
AM/FM/SiriusXM®/CD/MP3/HD Radio® audio system with 7 speakers
Bluetooth® hands-free phone system and audio streaming
Rain-sensing wipers w/ auto defogger windshield
TPMS with individual tire pressure indicator
Hyundai Blue Link® Infotainment System with Google™ (90-day trial)
SiriusXM Travel Link® (includes SiriusXM Traffic, stock, sports, weather, gas prices, movie info – 3-year complimentary)
Genesis 3.8L AWD
Genesis 3.8L AWD has a MSRP of $40,500, excluding $950 freight, and includes all of the 3.8 RWD equipment plus the following features:
HTRAC AWD system
Heated rear seats
Heated steering wheel
Headlamp washer
Option Packages Available 3.8L RWD and AWD
3.8L Signature Package – $4,000 Option Package MSRP
Power tilt-and-slide panoramic sunroof
Integrated memory system (IMS)
Power tilt-and-telescopic steering wheel
Auto-dimming outside mirrors
Blind spot detection with rear cross-traffic alert
Lexicon® 14-speaker Discrete Logic 7 Surround Audio
HID headlights
Parking guidelines
Power rear sunshade and manual rear side shades
Ventilated front seats
3.8L Technology Package – $3,500 Option Package MSRP
(Requires Signature Package)
Ultra-premium leather seats
Power driver seat cushion extender and side bolster
Lane departure warning system
Lane keep assist
Smart cruise control (full stop / start capability)
Haptic steering wheel
Automatic Emergency Braking (AEB)
Electronic parking brake w/ automatic vehicle hold
Pre-safety seatbelt
High beam assist
Front & rear parking assistance system
7-inch TFT LCD cluster display
3.8L Ultimate Package – $3,500 Option Package MSRP
(Requires Technology Package)
Genuine matte finish wood trim & aluminum trim
Full color head-up display
Premium DIS Navigation w/9.2-inch HD Display
Lexicon® 17-speaker Discrete Logic 7 Surround Audio
Power trunk lid
Dual-mode climate control with CO2 sensor
Genesis 5.0L RWD
Genesis 5.0L RWD has a MSRP of $51,500, excluding $950 freight, and includes all of the Genesis 3.8L Technology Package equipment plus the following features:
5.0L GDI DOHC V8
19-inch Alloy wheels with P245/40R19 (Fr), P275/35R19 (Rr) All-Season tires
LED fog lamps
Quad exhaust tips
Illuminated door sill plates
Genuine matte finish wood trim & aluminum trim
5.0L Ultimate Package – $3,250 Option Package MSRP
Continuous damping control suspension
Full color head-up display
Premium DIS Navigation w/9.2-inch HD Display
Lexicon® 17-speaker Discrete Logic 7 Surround Audio
Power trunk lid
Dual-mode climate control with CO2 sensor
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide.
All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai’s 10-year/100,000-mile powertrain limited warranty, and five years of complimentary Roadside Assistance.
Hyundai Assurance includes Assurance Connected Care that provides owners of Hyundai models equipped with the Hyundai Blue Link telematics system with proactive safety and car care services, complimentary for three years. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.
For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com
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Tom Burkart is the founder and managing editor of Car-Revs-Daily.com, an innovative and rapidly-expanding automotive news magazine.
He holds a Journalism JBA degree from the University of Wisconsin – Madison. Tom currently resides in Charleston, South Carolina with his two amazing dogs, Drake and Tank.
Mr. Burkart is available for all questions and concerns by email Tom(at)car-revs-daily.com.